100% designed and developed by our team in the USA
Building asset management and tracking software since 2013
We're IT professionals and know it can be a hassle to keep track of company assets. We're happy to work with our customers to meet the needs of their organization in any way that we can.

Our investors—the 2020 TinySeed accelerator batch

Delivering Real Customer Value
Our story
Reftab’s founders, Robert and Michael, have always loved experimenting with technology. Growing up in New York, they explored everything from building routers for fun in college to developing mobile apps and experimenting with emerging technologies. Since founding Reftab in 2013, they have been among the first to adopt the SCIM standard, work with Stripe for payments, and leverage platforms like DigitalOcean. Early on, Reftab helped set standards for IT asset management platforms and services that others now follow. That same spirit of curiosity and innovation continues to drive Reftab, making IT asset management simpler and more powerful for teams everywhere.
Our mission
At Reftab, our mission is to make asset management and tracking reliable and robust, giving IT teams tools they can trust. We aim to save time and reduce costs by helping admins gain control over complex systems, so they can operate efficiently, make informed decisions, and deliver professional results that their company can rely on.
Our vision
Data shouldn’t be siloed. HR platforms, finance systems, IdPs, and management systems shouldn’t hold the only view of user activity, spend, or tech usage.
Reftab envisions a world where systems work together seamlessly, providing actionable insights while guiding users to operate efficiently and avoid mistakes. By connecting tools and clarifying data, we help teams save time, reduce costs, and make smarter, more confident decisions.
Our Values
We build reliable, connected systems that give teams clarity, confidence, and the tools to thrive together.

Reliability First
Build systems teams can trust every day.

Do the Right Thing
Act with integrity, learn from mistakes, and assume the most charitable interpretation.

Continuous Improvement
Always evolve to meet changing needs.

Innovate with Purpose
Leverage technology to solve real problems efficiently.

Thrive Together
Foster community and collaboration to support a positive, welcoming workplace.
Powering smarter asset management for teams worldwide



Meet our leadership
Reftab’s leadership team has been driving IT asset management forward since 2013, setting standards that others follow

Robert Hoyt
Co-Founder
Robert has worked on many successful websites for businesses across New York and Japan. He is the go to guy for database administration and keeping things running smoothly.

Michael Caslowitz
Co-Founder
Michael has been an IT professional for years working at organizations such as VMware and Vertafore, Inc. He is the front-end developer and in charge of advertising and business development.
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